There are SO many reasons why your copy may be falling on deaf ears (so to speak) — it's a widely discussed topic on the interwebs. One...

Do you need a brand voice guide if you’re building a personal brand? “I’m a personal brand! My brand voice is just my voice! Right?”...

Copywriter Lucette Funnell explains ways to save yourself time by streamlining your content creation (leaving you more time to do what...

Tone of voice. Copywriter and content marketer Lily Karenza explains what it is and why it matters in marketing your brand.